The multidisciplinary and socially committed Liberté Living-Lab is a start-up incubator in the Sentier district. Sustained by the "Tech for Good" movement, it supports the development of innovative technological initiatives that respond to the challenges of fostering the common good. The visual identity designed by Golgotha is based on the idea of flux and adaptability. 200 French and international participants coexist in this 2,000 sqm space. Signage within the site proved one of the primordial challenges. Coloured bands with distinctive motifs per floor are dispersed throughout the premises. All directional information is contained within these lines that resemble data feeds. Inspired by the triple L of the Liberté Living-Lab initials, the logo is a mobile shape that can change in both 2D and 3D.